Our Customer Data methodologies

We design, plan and execute the right-sized research for your needs.

Get our human understanding worksheet:

Focus
groups

In-depth interviews

User
testing

Field
research

Social
experiments

Desktop
research

Mystery
worker

Mystery
shopper

Traditional
surveys

Conjoint
analysis

Our deliverables

Behavioral archetypes

Go beyond traditional user personas by focusing on key customer behaviors and perceptions.

User
experience

Understand what the persons on the other side of the screen are doing, thinking and feeling.

Customer
journey map

A very detailed, full view of the key interactions you have with your clients, and their perspective about them.

Behavioral insights

Insights about the main decision making processes that can accelerate your business growth.

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