Our user research methodologies

We design, plan and execute the right-sized research for your needs.

Our deliverables

Behavioral archetypes

Go beyond traditional user personas by focusing on key customer behaviors and perceptions.


Understand what the persons on the other side of the screen are doing, thinking and feeling.

journey map

A very detailed, full view of the key interactions you have with your clients, and their perspective about them.

Behavioral insights

Insights about the main decision making processes that can accelerate your business growth.

Contact us!

600 B St., Suite 300 San Diego, CA, 92101

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